Rob Lipsett


eCommerce Website, Brand Identity


Development, UI & UX Design

"Nev is hands down the best web developer I've ever worked with. I went to Nev looking to redesign my existing eCommerce website and he smashed it"

Rob Lipsett

The Brief

Rob’s website is primarily used as an eCommerce platform; an online store through which he sells self-branded training programs and fitness apparel.

With eCommerce projects, it’s important not to distract or overwhelm the customer with non-essential elements of design or functionality.

A new, comprehensive user-experience adorned with a clean, modern colour palette resulted in a fresh new website for Rob which, most importantly, sells more products. In the year following the completion of Rob's new website, sales increased by almost 100%.

Would you like to work with me?